PARTNERSHIP FOR A HEALTHIER AMERICA AND THE FIRST LADY’S LET’S MOVE! INITIATIVE JOIN U.S. OLYMPIANS
DARA TORRES, CULLEN JONES AND TIM MOREHOUSE,
FITNESS EXPERT BOB HARPER AND ACTRESS CHRISTINE TAYLOR
TO HELP USTA KICK OFF NATIONAL CHILDHOOD OBESITY AWARENESS MONTH
This press event will address the crisis of physical inactivity among America’s youth and highlight key elements for youth physical activity programming
WHAT: To highlight the importance of healthy, active lifestyles and unveil a set of essential elements for increasing the quality and quantity of youth physical activity programming in America, the United States Tennis Association (USTA), in collaboration with the Partnership for a Healthier America (PHA), will host a press event and youth tennis exhibition at the Billie Jean King National Tennis Center during the US Open.
The USTA’s youth tennis initiative is the single largest and important initiative in the history of the organization. Beginning Sept. 1 through Oct. 6 families can log on to YouthTennis.com, which will list thousands of events around the country where families can experience tennis.
Tim Morehouse, 2008 Olympic silver medalist in fencing
Bob Harper, Fitness expert, star of The Biggest Loser & NY Times Best-Selling Author
Dara Torres, Five-time US Olympian & Gold Medalist
Cullen Jones, Two-time US Olympian & Gold Medalist
Christine Taylor, Noted actress, avid tennis player and tennis mom
Sam Kass, White House Asst. Chef & Senior Policy Advisor for Healthy Food Initiatives
Larry Soler, President and Chief Executive Officer, Partnership of Healthy America
Michael Bergeron, Ph.D., Chair, National Youth Sports Health and Safety Institute
WHEN: Saturday, Sept. 1, 2012
9:30 a.m. Press conference at Chase Indoor Building
10:15 a.m. Youth tennis exhibition, interview and photo opportunity on outdoor Court 12 – press conference participants will play doubles tennis against youth players from Harlem NJTL and New York NJTL
WHERE: The US Open at the USTA Billie Jean National Tennis Center
In the last 30 years, childhood obesity rates in America have tripled. Today, nearly one in three children is overweight or obese. September is National Childhood Obesity Awareness Month and the USTA is hosting this event to shed light on this growing epidemic by encouraging America’s youth to get active.
First Lady Michelle Obama created her Let’s Move! initiative in 2010 to end the epidemic of childhood obesity within a generation. PHA engages partners across sectors by working to make the healthy choice the easy choice for America’s families.
Michael Braun, Dan Klores Communications, Tel: 212.981-5167; 646.539.9338 or email@example.com
Derrick Johnson, Director, USTA Communications, Tel: 914.434.8582 or Email: firstname.lastname@example.org
NOTE: NON-CREDENTIALED US OPEN MEDIA WILL NEED TO CONFIRM THAT THEY WILL COVER THIS EVENT TO GAIN ENTRY TO THE GROUNDS OF THE USTA BILLIE JEAN KING NATIONAL TENNIS CENTER
Credential pick-up starts at 8 a.m. on Saturday, Sept. 1, 2012 at Lot A at the President’s Gate at the Billie Jean King National Tennis Center.